Optimizing the Google My Business (GMB) listing of your clinic is one of the best ways to stand apart from your local competitors and driving new patients to your medical practice.
Watch the video above to find out how you can properly optimize your local listing on GMB.
Key Takeaways from the video:
- Why your NAP (name, address, phone number) should be accurate and be exactly the same as shown on your boards (signage), website and social media properties.
- Never keyword stuff the name.
- Monitor and reply to your Google reviews.
- Choose the right category for your specialization.
- What kind of photos to post on your listing.
- The different types of updates, offers and announcement that you can post.
Taking the time and thought to properly optimize your GMB listing will not only help your rank higher in local search results, but also drive higher engagement and conversions for your clinic.
